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Being a real estate business owner means having to juggle a lot of responsibilities: constant communication with clients, marketing/selling properties, completing paperwork, accounting duties, following up with clients, etc. For many agents and property managers - these moving pieces can become overwhelming, which is why hiring a real estate virtual assistant (VA) could be one of the best choices you could make in 2025.
A real estate VA can take care of repetitive & time-consuming functions in your role that give you much more time to focus on getting deals closed and growing your business. At Acrebook, we provide virtual bookkeeping services for real estate professionals, but we also fully recognize the value that a VA can have in optimizing the day-to-day processes of real estate professionals. Here are 20 tasks we think you should consider outsourcing to a real estate VA today. 1 Email Management and Inbox Management Emails can be filtered, organized, and attended to. Emails from leads or clients can be prioritized and crucial messages can be selected through the system. 2 Scheduling Appointments and Showings Clients can be scheduled for appointments and calendar management can be done for the client along with property showings. 3 Data Entry All information such as the CRM, lead databases and property files can be updated by Virtual Assistants and the information can be kept organized and updated. 4 Lead Generation Research for leads can be done, lead lists can be created along with processes, and the information can be uploaded to the CRM system. 5 Social Media Management On various platforms, posts can be scheduled, comments can be moderated, and engagement analytics can be observed on Facebook, Instagram, LinkedIn. 6 Listing Management MLS listings can be updated, attributed to different syndication pages, and the accuracy of the details in the listing can be maintained. 7 Online Marketing The ads set by the client can be run and the results can be tracked, results analyzed, and changes made if needed. 8 Client Communication Clients can receive follow up emails, in addition to reminder texts, and the Virtual Assistant can handle all questions. 9 Prepare Contracts and Agreements Your virtual assistant (VA) is able to draft and prepare documents, sending them to you for feedback, all without taking any time out of your day! 10 Transaction Coordination VAs are able to handle all your deadlines, documents, and communications with escrow and closing. 11 Bookkeeping and Expense Tracking Using QuickBooks, Xero, and AppFolio, and Buildium software, Acrebook assists in book management. 12 Market Research A VA can collect and organize data about the area, including local trends, relevant properties, and neighborhood statistics. 13 Creating Marketing Materials They can develop advertising property flyers, brochures, and property-focused email newsletters. 14 Virtual Tours and Media Coordination VAs can schedule and manage the uploads of videographers and photographers and virtual tour uploads. 15 Website Updates They can publish blog entries, edit website content, and keep the listings current. 16 Tenant Screening (for property managers) Your VA can help with background checks, rental history and verification check calls. 17 Rent Collection Follow-Ups They have the ability to issue reminders to the tenants, monitor the payments, and document the transactions. 18 Maintenance Coordination VAs can record maintenance tasks, assign them, and monitor the maintenance afterwards. 19 Database Cleanup They can delete duplicates, verify records, and maintain your CRM’s contact records to remove outdated information. 20 Reporting and Analytics VAs are able to prepare reports weekly or monthly for leads, sales, and overall financial results. Why Outsource to a Real Estate VA? Delegate time consuming activities Enhance customer engagement by responding more quickly. Grow your business without the added expense of a full time employee. Spend your time more efficiently focused on activities that drive profit like deal- closing and networking. How Acrebook Supports Real Estate Professionals Acrebook provides virtual bookkeeping services to real estate agents and property management companies. While your virtual assistant completes all the marketing, scheduling, and client tasks, our team ensures your financial documents are meticulously accurate, secure, and prepared for tax season. We seamlessly integrate with AppFolio, Buildium, Yardi, Rentvine, TenantCloud, Rentec, QuickBooks, and Xero. Acrebook’s VA’s can help integrate your existing systems with proven bookkeeping, allowing for efficient and sustainable growth of your business. FAQs about Real Estate Virtual Assistants 1. What is a real estate virtual assistant? A real estate VA is a remote professional that performs administrative, marketing, and operational tasks in real estate businesses. 2. How much does a real estate VA cost? The costs will vary depending on the experience of the VA and the tasks performed for you, but it is generally much less than hiring in-house staff. 3. Can a VA do bookkeeping? Sure, but when it comes to bookkeeping for your real estate business specifically, a real estate bookkeeping practice like Acrebook can help to make sure it is done accurately and compliantly, as a real estate VA may not be lodging documents properly. 4. What is the difference between a general VA and a real estate VA? A real estate VA has real estate-specific knowledge of processes, tools, and terminology that will enhance their productivity for agents and property managers. 5. How do I work with a VA and Acrebook? First, you would hire a VA to assist you with administrating and overseeing your daily tasks. Second, you would set up a working relationship with Acrebook to assist you with financials. Together, you will have the support you need to scale your business. Final Thoughts Using a real estate VA can change the way you operate your business, whether it's scheduling, marketing, data-entry, bookkeeping support, or any task that frees up your time and allows you to concentrate on growing your business. By using Acrebook's virtual bookkeeping services and a VA, you can take care of both your operational, and financial, sides of your business.
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Most real estate investors will manage multiple properties, tenants, and multiple lease agreements. Each of these lease agreements has clauses, renewal options, rent escalations, and responsibilities. When these details are missed or forgotten, the investment could suffer in profitability, and more importantly, it could leave the investor to deal with costly mistakes, disputes, and/or unplanned expenses. Lease abstraction allows for an investor to summarize and extract the most important terms of a lease. By abstracting the lease an investor has a basic overview of the parties' obligations and summary of the rights vested in the lease's terms. At Acrebook, we help property owners and managers stay on track by providing virtual bookkeeping services, along with assistance in utilizing the right tools, including lease abstraction services. What Is Lease Abstraction? Lease abstraction is the method of turning a lease agreement into a concise, well-structured document. Rather than reviewing lengthy contracts each time, investors and others can rely on the abstract and the abstract will succinctly define: Tenant and landlord responsibilities Rent amount and escalation provisions Lease term start date and end date Renewal options and termination options Security deposits and guarantees Maintenance and repair obligations Important dates and deadlines This reduces the complexity of an agreement and does not allow anything to slip through the cracks. Why Lease Abstraction Matters to Investors 1. Protects Against Financial Surprises Leases often include escalator clauses, late fees, or CAM (Common Area Maintenance) charges. If there is no lease abstract to reference, some terms may find themselves off the books, leading to erroneous financial projections. 2. Improves Decision-Making When looking at acquisitions, investors need to quickly make assessments about the lease obligations tied to the property(s) they are looking to acquire, and lease abstracts include the essential information needed to compare opportunities and weigh the risks associated with their investment. 3. Decreases Likelihood of Legal Disputes Ambiguities or missed clauses can easily result in conflicts between landlords and tenants. The lease abstraction essentially offers a quick-view at important lease terms, and as a result, chances are lessened for misunderstandings. 4. Improves Management of Real Estate Portfolio Investors with multiple real estate properties may not be able to practically read all of their leases for every property each time they wish to reference them. Proper lease abstracts can help remind an entity about important lease terms, keep track of when to renew leases, and rent increases and compliance across a portfolio when wished. 5. Efficiencies of Time and Resources The use of abstracts, helps to reduce the amount of time invested to read long documents or contracts, so you and your team can focus on growth and strategy rather than paperwork. Because of how Lease Abstraction articulates the obligations in the lease it prevents the major mistakes listed below: Missed Deadlines- The date to renew or terminate a lease can be lost in the shuffle, leaving you to either unexpectedly renew for a term or miss valuable opportunity for a new tenant. The date in the abstract serve as a reference, giving you time to plan around. Missed Rent- The abstract highlights financial obligations clearly. Each critical range of rent or cost sharing must analysed to provide a fair analysis of cash flow. Inadvertent Liabilities- All leases have clauses dealing with liabilities which may cost millions. Abstraction works these into the abstract, and therefore allowing you to put procedures into place mitigating that exposure. Missed Requirements for Compliance- Commercial leases usually require some potentially critical operational compliance. The abstraction serves a managers date reference point for levels of compliance. Lease Abstraction + Bookkeeping = A Winning Partnership Acrebook knows there is a symbiotic relationship between accurate financial reporting and clear lease management. Our bookkeeping service for real estate investors allows you to integrate lease abstract data into your books and records. This includes integrating: Rent escalations and CAM charges in accounting software properly. Security deposits are reconciled and reported properly. Renewal deadlines are flagged to remind the user to take timely action. Financial statements present the true obligations of each lease; we track the changes. We work with your platform, be it Buildium, AppFolio, Yardi, QuickBooks, Rentvine, TenantCloud, and Xero, bringing together both the financial and lease obligations investors have. Common Questions About Lease Abstraction for Real Estate Investors 1. Do small investors use lease abstraction? Yes. Just one missed clause can lead to exposure financially. Lease abstraction is helpful for all investors. 2. Who does the lease abstract? A lease abstract can be created by real estate professionals, and legal teams, or bookkeeping partners like Acrebook who understand not only the financial obligations, but contractual obligations. 3. How often do lease abstracts need updating? Lease abstracts need to be updated each time a lease is renewed, amended, or extended to keep them accurate. 4. Is lease abstraction helpful in due diligence? Yes. Lease abstracts can assist in resolving tenant obligations, and provide information on overall financial exposure quickly while completing due diligence during acquisitions. 5. How does Acrebook assist in lease abstraction? We align lease data with financial bookkeeping to ensure all obligations, and escalations are captured, as well as deposits in your accounting records. Final Observations: Lease abstraction enables real estate investors to prevent costly mistakes that can be incurred by and by providing a simplified overview of a complex agreement an owner is formally agreeing to. It is further beneficial when it assists in the alignment of risk, improves decision-making, and alleviates the possibility of missing important financial or legal liabilities. At Acrebook, we pair the lessons of lease abstraction with our tailored virtual bookkeeping solution for property owners, which gives property investors a roadmap to track and manage their properties with both professionalism and accuracy. Property management software is now an indispensable tool used in all residential, commercial, or mixed portfolios. In 2025, AppFolio, Buildium, and Yardi continue to be the most popular examples. Each software offers some combination of leasing, maintenance, accounting, owner and tenant communication, or some combination of all four. Ultimately, the right choice will depend on your business size, goals, and budget. At Acrebook, we help property managers take full advantage of the software they have, while also providing real estate-specific virtual bookkeeping. If you're trying to decide on AppFolio vs Buildium vs Yardi, this article will help you to understand which one is best for you. AppFolio is intended for growing property management companies that want an all-in-one platform, and its features cover everything from leasing to maintenance, marketing to accounting, and automations are fairly robust. Highlights: Cloud-based and mobile-friendly. Includes AI leasing assistant built-in for tenant communications. Online rent collections, maintenance tracking, and reporting. Tiered pricing that scales with portfolio size. Best for: Mid-sized to large property managers who want automation and scalable total property management. Buildium: Accessible Interface for Small to Medium Portfolios Buildium is all about simplicity and accessibility. It's typically the most used by small and medium property managers, HOA managers, and landlords who want the features without the heavy customization. Key Highlights: An easy-to-use dashboard for rent collection and leasing. Strong HOA and community association management features. E-signatures, online applications, and resident portals. Affordable pricing with multiple tiers. Best for: Small or medium property managers, HOAs, and anyone new to property management software. Yardi: Enterprise-Level Tool Yardi is among the longest-running platforms in the industry. Yardi has established its reputation by serving large property management companies and institutional investors. Partly because of this, Yardi offers a robust amount of functionality, but can feel overwhelming for smaller teams. Notable Aspects: Wide range of tools for residential, commercial and mixed-use portfolios. Comprehensive financial reporting and compliance capabilities. Ability for scalable modules to support more advanced needs - for example, energy management. Side-by-Side ComparisonFeature AppFolio Buildium Yardi Target Audience: Mid to large portfolios Small to mid portfolios Large enterprises/institutions Ease of Use: Moderate High Moderate to complex Pricing: Portfolio-based tiers Affordable tiered plans Higher cost, enterprise-level Mobile Access: Yes Yes Yes HOA Support: Limited Strong Available with add-ons Accounting: Built-in Built-in Advanced enterprise features Selecting the Appropriate Software in 2025 Choose AppFolio if you value automation, AI-assisted resources and growth and scalability while you scale up. Choose Buildium if inexpensive is a concern, and ease of use and HOA management is an issue. Choose Yardi if you are managing a large and complex portfolio and need enterprise solutions. Some property managers use one of these platforms together with Acrebook virtual bookkeeping services for integrated reporting and compliance, accounting, and financials. What Acrebook Can Do for You? No matter what platform you choose, you need to be able to manage your money well. Our experts at Acrebook know a lot about AppFolio, Buildium, Yardi, QuickBooks, Rentvine, TenantCloud, and Xero. We offer virtual bookkeeping services to property managers, so you can be sure that your books are correct, safe, and in line with your business. You can grow your portfolio while we take care of your bookkeeping needs by giving them to Acrebook. AppFolio vs Buildium vs Yardi FAQs: 1. Which software is cheapest for small-property managers? In terms of pricing, Buildium is typically the cheapest for small owners having small portfolios ( e.g., HOAs or independent landlords). 2. Does AppFolio have HOA capability? AppFolio has HOA functionality but Buildium is often preferred when it comes to community association management. 3. Is Yardi too complicated for smaller firms? Yes - Yardi is designed for larger enterprises and therefore too complex for smaller property management teams. 4. Can I switch between platforms later? Yes, you can switch platforms later, but you will have to migrate the data to the new platform, which will take time to pull together and set up. Acrebook has bookkeeping partners (the Acrebook Bookkeeping Partner Program) that will help manage the transition, including the software integration and data migration. 5. How does Acrebook provide value if I use one of the platforms already? Acrebook will integrate to your platform of choice (e.g., AppFolio, Buildium or Yardi) to manage bookkeeping, reconciliations, reporting and compliance - your time will be saved and errors reduced for you and your clients! Conclusion: In the debate of AppFolio vs Buildium vs Yardi, the software that you decide to use depends on the size and complexity of your business. Buildium is best suited for the small manager; keep using it. AppFolio will be a better option for the growing developer or property management companies; use it. Yardi is really only beneficial for large enterprise real estate companies that need the depth of management capabilities. Whatever platform you decide to use, Acrebook guarantees that your bookkeeping for property management will be accurate, efficient and completely aligned with your scale and growth potential. The real estate landscape has changed and so too have the marketing methods of how people lead and close real estate deals. In 2025, effective digital marketing is much less about the glitzy advertising campaigns of the past and much more about strategy, being consistent, and using data wisely.
Whether you are an agent, investor, or property manager, being in-tune with what is truly working today will continue to give you a competitive advantage. At Acrebook, we help clients to improve their back-end operations with our professional virtual bookkeeping services and we have seen the impact that effective digital marketing can deliver to a business. So, here are the real estate digital marketing trends that are working today. 1. SEO optimization that is hyper-local The location and pertinent content will continue to be given preference by search engines. By 2025, optimizing for "real estate agent" won't be sufficient; instead, you should aim for "multi-family properties in Charlotte Uptown" or "real estate agent in Austin 78704." Advice: Make use of neighborhood-specific keywords in the meta description and blog content. Declare or update your service areas on your Google Business Profile. Make landing pages for every zip code or city you serve. Hyper-local SEO for real estate is the main focus keyword. 2. Short-Form Video Content (The King Is Dead. Long Live the King) Short videos should still be one of your best ways to get people's attention, and more importantly, build trust, online. Instagram Reels, YouTube Shorts, and TikTok are where you will generate the greatest engagement with property walk-throughs, before-and-afters from renovations, and behind-the-scenes leasing tips. Suggestions: Create videos under 60 seconds. Include captions for mobile viewing. Include a call to action, like: "Schedule a showing" or "Message us for the rent roll." Focus keyword: short-form real estate video marketing 3. Google Ads + Retargeting Campaigns It is vital to have a mix of organic traffic, and while paid advertising does work—provided the ads are strategy based. In 2025, real estate professionals will be utilizing Google Ads with retargeting pixels, and able to follow the interested visitor all over the digital domain. Suggestions: Utilize high-intent keywords (for example, "duplex for sale in Miami) for targeted Google Search Ads. Add a retargeting pixel to the website so that you can run follow-up display ads to anyone who visits a listing page and create follow-up ads. 4. Email Marketing with Smart Segmentation Email is still effective but blasting a mass-email is not. Real estate marketers are seeing better results with segmented email lists based on buyer typology, location, and daily activity. Tips: Segregate lists by buyer, seller, investor, tenant. Send relevant updates (cap rate changes such as a yearly review and preparedness, changes to listing of properties, market report). Regarding simple automated drip campaigns - they are a non repetative way to stay top of mind and have customers know that it is difficult to do it in the first place. Focus keyword: real estate email marketing strategies 5: AI-Driven Content Creation AI is increasingly making it easier to write anything from listing descriptions to blog posts and is allowing for consistently produced content. However, the best use of AI is for a human to edit AI-created content. Tips: Utilize AI to create draft property descriptions or market summaries. Add your personal experience or local context to create something unique. Ensure you remain compliant with Fair Housing regulations—always evaluate automated content. 6. Interactive Real Estate Websites Static listing pages are being replaced with interactive websites that feature maps, virtual tours, lead capture forms, and neighborhood data, all in the same place. Tips: Use platforms like Matterport or Zillow 3D for tours. Embed contact forms and showing schedulers right on the page. Make it mobile friendly--over 70% of traffic is mobile! Focus keyword: interactive real estate websites. 7. Constant Blogging is a Great Channel for Organic Leads A weekly blog can still generate long-term traffic, mainly when it's SEO optimized and specifically focused on answering questions of buyers/investors. Don't write what sounds good, write what people are searching for. Suggestions: Answer actual questions (ex. “What is a good cap rate in Dallas?”). Use the "People also ask" section on Google for topics. Add internal links to your services pages. Focus keyword: real estate blogging strategy 2025 How Acrebook Supports Marketing-Driven Growth This is an excellent opportunity, and we recovered plenty of leads through our digital marketing. However, it is important to remember that while digital marketing generates leads, bookkeeping keeps your business scalable. At Acrebook, we provide virtual bookkeeping services specifically for real estate professionals. Our experienced team has knowledge in hospitality-oriented platforms like Buildium, AppFolio, Rentvine, QuickBooks, and Xero, and can take care of your back-office financials so you can focus on the sales, leasing, and marketing of your company. To make it simple: Your company gets financial reports that make sense, management-effective reconciliate services, and tax-ready books. All of these components help integrate and grow your business from a strong financial base. FAQs: Digital Marketing for Real Estate in 2025 1. Is social media still a viable tool for real estate professionals? Yes, most definitely, especially short-form video content on social platforms like Instagram and TikTok. Consistency is key, while using hashtags and geotags that target your audience is also important. 2. What is the biggest marketing channel in real estate for 2025? It depends on your niche but currently hyper-local SEO, Google Ads, and short-form video content are all providing the best ROI by far. 3. Should I use AI to create content, marketing collateral etc? Sure! But more of a guide. Make sure to personalize and fact-check AI content created, especially with your listings and neighborhood descriptions. 4. How often should I blog for SEO? At a minimum 2 – 4 blog posts per month with location-specific keywords or investors keywords. This will build authority and generate organic traffic over time. 5. Can Acrebook help me with my marketing? We do not provide digital marketing, but we perform full-service virtual bookkeeping for growth-focused property managers and investors, which we believe will allow you to save time and resources to invest into marketing. Final Thought Digital marketing in real estate will continue to change, but the successful strategies in 2025 will continue to be driven by clarity, relevance, and consistency. Whether it's using short-form video, localized SEO, or AI-assisted content, success is based on bringing clarity relative to the actual needs of your audience. With your digital footprint expanding, so do the requirements related to clarity in your finances. Acrebook supports real estate professionals managing virtual bookkeeping services that keep your back office organized and investment-ready. And when your marketing is delivering results, we make sure your books reflect that, correctly and on time. Are you ready to scale mentoring confidence? Let Acrebook help you with the numbers so you can focus on growth. Leasing multifamily housing can consume valuable time. From advertising the property and responding to inquiries, to conducting the tours, and managing the applications and leases, every step adds time and costs. Today, property managers and real estate owners/managers are leveraging technology to reduce leasing time and residential vacancy.
At Acrebook, we help real estate professionals with accurate, real-time financial reporting and virtual bookkeeping services. Below are some examples of how you can use technology to make you leasing process quicker, and allow you more time to focus on portfolio growth. The Importance of Speed in Multifamily Leasing: Vacancies are expensive. Losing rental income while still incurring costs for maintenance, utilities, and property taxes is the owner’s downfall every day the rental unit remains vacant. Speeding the leasing process allows for reduced vacancy time, quicker engagement with a qualified tenant, and an improvement in NOI (Net Operating Income). Technology provides property managers with the capabilities to effectively transact with speed, all while being consistent and professional every step of the way. 1. Online Listings with Built-in Syndication Current property management software offers you the ability to create one listing, then auto push that listing to all major rental sources such as Zillow, Apartments.com, Rent.com, and Facebook Marketplace. Instead of spending time manually posting on rental platforms, you not only save time but are able to maximize exposure to those listings; and in turn, creating the opportunity to lease your property quicker, and to qualified tenants. When researching leasing platforms, look for platforms with the auto syndication option. 2. Virtual Tours & 3D Walkthroughs Instead of waiting for a prospective tenant to schedule an in-person showing, enable prospective tenants to view units virtually. Many platforms including Matterport or Zillow 3D Home allow property managers to create “virtual experiences” where tenants can take and experience a tour similar to what they would if they did an in person showing. By offering virtual tours, you eliminate the time coordinating the showings, and allow for attracting both relocating renters, as well as those less interested in doing a showing. 3. Automated Scheduling Tools Allowing prospects to choose their own time to book tours (without all of the back-and-forth emails or phone calls) can drastically reduce leasing time. There are tools, such as Calendly, Tenant Turner, and ShowMojo, that integrate with your calendar and leasing process, allowing prospects to book tours in a variety of time slots seamlessly. Some of these systems even offer self-guided tours with smart locks. 4. AI Chatbots & Instant Messenger Prospects will typically have similar questions about availability, lease terms, pets, parking, etc. AI chatbots and instant messaging will answer these questions, in real-time, around the clock — while also reducing your response time and increasing lead conversion. These bots could also collect lead info, schedule a showing, and even prequalify applicants. 5. Digital Applications & E-Lease Signing Digital applications eliminate the reliance on endless paperwork, and via an online form allow tenants and leasing teams the speed of transactions. Tenants typically can complete an online application, upload documents, and even e-sign a lease on platforms (Buildium, AppFolio, RentCafe) in around 30 minutes. The online process eliminates friction points from the leasing process and can significantly decrease the turnaround time from days to just hours. 6. Automated Background & Credit Checks Instead of requesting background checks via phone calls/emails, computer software now allows you to have tenant screening services integrated directly into the leasing process. You can literally screen, receive, and make an informed decision with an applicant’s background, eviction, and credit reports in less than 10 minutes without training, accessing multiple websites, or worrying about confirming you received the most updated reports. This is the current standard in leasing technology and will allow you to keep the all-important leasing process moving along seamlessly. 7. Centralized Communication Platforms Platforms like AppFolio and Rentvine have built-in messaging tools to centralize communication — whether email, texts or in-app messaging, it is all together, making it less likely that messages will be overlooked and speeding up communications with prospects and applicants. 8. Performance Dashboards & Reporting Utilizing a real-time dashboard that tracks vacancy percentages, application progress, and time on market for each unit provides leasing managers with visibility on bottlenecks and workflow improvements. The more visibility obtain about your business, the quicker you are able to respond to the market. The Financial Component: How Acrebook Allows Your Bookkeeping to Keep Pace with Your Leasing Speed Technology has sped up leasing, but it has also accelerated the amount of financial information coming into your systems. Application fees, rental deposits, marketing expenses, and rent collections, as snapshots in time are important as well. With everything that has to get done keeping your books neat is exceedingly important. This is where Acrebook comes into play. As virtual bookkeeping service for property managers, real estate investors, and multifamily operators, we leverage programs like Buildium, AppFolio, QuickBooks, Rentvine, and Xero to make sure your books are precise, data is up to date, and your books are tax ready. As you automate your leasing process, we automate and make sure your bookkeeping and accounting are optimized for it rather than cluttered from it — all so you can lease faster and be less hindered by financial clutter. Frequently Asked Questions About Technology in Multifamily Leasing: How do you find the best software for automating multifamily leasing? Tools like AppFolio, Buildium, RentCafe, and Funnel are commonly utilized. Each of these tools has online applications, e-signatures, listing syndication, and communication features. Will virtual tours eliminate the need for in-person tours? For many renters, yes! Virtual tours assist in narrowing down serious prospects, resulting in less in-person tours, now limited only to the applicants who fall in love with the property. How does Acrebook assist with leasing technology? We provide financial assurance through rent roll tracking, deposit reconciliations, and applications fee accounting. This allows your leasing process to remain compliant and organized. Are these tech tools expensive to use? Generally speaking, most leasing platforms offer scalable pricing according to your unit count. Many of them will provide a ROI through faster lease-ups and lower vacancy rates. Conclusion: In multifamily leasing, time is of the essence. The right technology allows property managers to maximize time-on-market, reduce vacancy costs, and streamline the experience for tenants. The leasing experience can be sped up at each step, from listing to lease sign. Automated and AI tools allow for a streamlined and efficient process. At Acrebook, we help your financial systems support your leasing goals. Our virtual bookkeeping service is designed for contemporary property managers using technology to build better and scale faster. At AcreBook, we help your financial systems support your leasing goals. Our virtual bookkeeping service is designed for contemporary property managers using technology to build better and scale faster. In Commercial Real Estate, time is of the essence. Whether you are closing up office leases, acquiring investment properties, or finalizing tenant negotiations, time lost can cost thousands. Real estate professionals today are utilizing PropTech — property technology tools — to expedite transactions, minimize manual work, and enhance decision-making.
At Acrebook, we help commercial real estate professionals and property managers stay ahead with virtual bookkeeping services that integrate directly into the platforms you already use. In addition to accounting, PropTech is altering the procedures for closing deals — and faster than before. Let’s take a look at the tools which will help close commercial deals faster than before in 2025. What is PropTech in Commercial Real Estate? PropTech, or property technology, is a term for digital technology used to buy, sell, lease, and manage real estate. For commercial players, this includes various technological solutions such as AI-driven services, cloud-based CRMs, virtual deal rooms, lease automation technology, and smart analytics. These platforms provide solutions to eliminate transaction friction and smooth sailing throughout the entire transaction process, from sourcing to closing. Key PropTech Solutions That Move the Needle on Commercial Closings Virtual Deal Rooms Virtual deal rooms provide a digital platform for buyers, sellers, attorneys, and lenders to work together effectively in real time. Virtual deal rooms organize contracts, financials, due diligence documents, and lease documents, all in one place, and eliminate back-and-forth communications. Some popular examples include Dealpath, RealCapitalMarkets, and DocuSign Rooms. 2. Automated Lease Management Software PropTech solutions like LeaseAccelerator, or MRI Lease Management systems provide additional speed in lease drafting, redlining and approval. Using AI to abstract leases can save time by extracting significant terms and clauses in addition to legal reviews speeding up. This allows brokers and owners to more rapidly move leases from negotiation to signature with minimal steps. 3. Real Time Market Analytics AI enabled tools like CompStak and Reonomy provide immediate access to market comps with tenant information and pricing trends to make decisions faster and negotiate better. Gone are the days of waiting on reports from third-parties and outdated spreadsheets — the data is now in their control with PropTech. 4. Smart CRM & Pipeline Tools A CRM designed specifically for real estate like AscendixRE, Apto or ClientLook allows brokers to track leads, initiate follow-ups automatically and manage their pipelines. Automated reminders, integrated calendars, and the ability to share documents immediately allows teams to complete transactions without missing steps or losing communication. The Advantages of PropTech for Closing Deals Faster Less manual errors Increased turnaround in document approvals and signature Real time collaboration from all parties Faster turnaround in due diligence Shorter leasing and transaction cycles Better financial forecasting How Acrebook Can Help You Move Faster While PropTech providers can enhance the front-end processes of leasing and transactions, your back office still needs to be in sync. That’s where Acrebook comes in. We provide virtual bookkeeping services for commercial property owners, investors, and brokers. We will reconcile your books, prepare reports, and provide you with financial clarity using software including Buildium, AppFolio, Rentvine, QuickBooks, Xero, TenantCloud, and Rentec. You can close your deals, and leave keeping the numbers right and compliant to us. Frequently Asked Questions about PropTech and Commercial Transactions 1. Is it possible that PropTech can lessen (or eliminate) closing time on commercial transaction? Absolutely! PropTech provides centralized documents, streamlined lease workflows, and quicker access to the required datasets to potentially cut days or weeks from the normal transaction timeline. 2. Does it require multiple PropTech tools to accomplish a single transaction? Not typically! Many PropTech platforms now include tools such as e-signatures, data storage, and CRM within a single dashboard. Some tools include integration services which make the workflow process seamless. 3. Does implementing PropTech entail huge costs? There are plans with scalable options for both small and large portfolio sizes. Many tools offer cloud-based subscriptions at an affordable price that allows simple usage by small and large firms alike. 4. How does Acrebook assist PropTech users? Acrebook specializes in virtual bookkeeping solutions compatible with the systems that you are already familiar with using. We are able to asynchronously sync with your PropTech platform and any required accounting tools to maintain your accounting across the board. 5. Will using a PropTech tool help with compliance? Yes! PropTech tools which manage lease terms, documentation, and tracking financials in real-time should help mitigate compliance risk and improve audit readiness. |
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