Finding renters fast is a top priority for landlords and property managers, especially in a competitive rental market. In order to attract high-quality renters quickly, effective marketing strategies are essential. In this blog post, we’ll discuss some marketing tips to help you find renters fast.
- Use Social Media
Social media platforms such as Facebook, Instagram, and Twitter are great tools for reaching potential renters. You can create targeted ads that reach people in your local area who are looking for a new place to live. You can also create engaging content that showcases your property’s best features, such as beautiful photos of the interior and exterior of the property.
- List Your Property on Rental Websites
There are many online rental platforms where you can list your property. Websites like Zillow, Apartments.com, and Rent.com are popular choices. These platforms have a large audience of potential renters who are actively searching for properties to rent. Make sure your listing includes all the important information about the property, such as the number of bedrooms and bathrooms, rent amount, and move-in date.
- Offer Virtual Tours
Virtual tours are becoming increasingly popular, especially in the wake of the COVID-19 pandemic. With virtual tours, potential renters can view your property without having to physically visit it. You can create virtual tours using tools like Zoom, Skype, or even prerecorded video tours. Virtual tours are a convenient and safe way to show off your property to potential renters.
- Use Google Ads
Google Ads is a powerful tool for reaching potential renters. You can create ads that appear when people search for keywords related to your property, such as “apartments for rent in [your city].” This can help you reach people who are actively searching for a new place to live. Make sure your ad includes a clear call to action, such as “Schedule a Viewing Today.”
- Utilize Referral Programs
Referral programs are a great way to incentivize current tenants to refer their friends and family to your property. Offer a discount on rent or other rewards for tenants who refer someone who ends up signing a lease. This can help you quickly attract high-quality renters who are already familiar with your property.
In conclusion, finding renters fast requires a multifaceted marketing approach. By utilizing social media, listing your property on rental websites, offering virtual tours, using Google Ads, and utilizing referral programs, you can attract high-quality renters quickly and efficiently.
If you and your staff need training on leasing features available on AppFolio and Propertyware, Acrebook can help. Please feel free to contact us at firstname.lastname@example.org and we will be happy to discuss your current leasing process and goals with you!